The X Most Outrageous Diets That Don’t Lead to StarvationĢ.

The X Kindest Gestures You Can Make Without Spending Money.

The X Best Tools for Tracking Money Without Pen and Paper.

Many marketers think they need to copy the best headline formulas word-for-word. You don’t have to use this exact wording. The trick with this type of headline is to make sure you’re not selling a bill of goods. This type of headline preys on the reader’s desire to get something of value, such as money or a better body, without resorting to the most logical route.

The 27 Best Ways to Get Investors Without a Boring Pitch.

The 101 Best Ways to Get Ripped Without a Gym Membership.

The 10 Best Ways to Get Rich Without Working a 9-to-5.

Let’s look at examples of some of the best headlines you can use for your online business and dissect why and how they work. They’re great for inspiring creativity as long as you use them for the right pieces of content. You might have run into lists of headline formulas before. Let’s look at some of the best headlines to help you get started.

You might write 10 different versions before you settle on one that really works. Of course, writing great headlines isn’t easy. If you do that often enough, you’ll build a stable of loyal readers - and, with any luck, customers. You want people to assume you have the goods, so you can then deliver on the headline’s promise. The best headlines do the very same thing.Ĭonfusing, boring, vague, and dull headlines tell consumers that the rest of your content will be just as lifeless. Their job was to convince patrons to hit the scale with a hammer or to get three darts to throw at a target. You have to think of yourself as one of those carnival pitchmen. If your headline can’t convince people to read, you’re done.

The best headlines compel consumers to keep reading. You likely write headlines for social media posts, invitations to sign up for your email newsletter, introductions to your pillar pages, and more. We’re not just talking about blog posts here. So, how do you write the best headlines in your industry - or in any industry? What’s the secret sauce that elevates a mediocre headline to a great one? The Importance of Great Headlines for Your Online Business Everyone’s competing in the Headline Olympics, and if you’re not bringing your A game, you’ll struggle to get the attention of your target audience. This doesn’t mean you should rest on your laurels, though. The best headlines on magazine covers actually move consumers to physically pick up a product and carry it to the register. Most of them didn’t pick up a magazine until a headline caused them to act. Think about how people used to - and still do, in some cases - browse magazine racks. It’s because the best headlines and CTAs contribute more heavily to conversions than most entrepreneurs think. There’s a reason marketers talk about the best headlines and calls to action more than anything else.

Rover eye catching headline examples